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Ways Conversational AI Improving Customer Experience

05
Mar 2021
Ways Conversational AI Improving Customer Experience

AI-powered chatbots have made a huge mark in the industry. This year, companies have spent $4.5 billion on Artificial Intelligence on customer requests. The benefits of conversational AI are very clear. Providing a good customer experience is at the heart of every successful business. To achieve this goal, you need to do whatever it takes to keep your customers happy. From solving their questions quickly to providing the right recommendations, you will be able to do everything to improve their knowledge by leveraging this amazing tool.

Sounds like a lot, doesn’t it?

The good news is that chatting AI can take a huge toll on your shoulders. Technologies like dialogues make it possible to make multiple processes automatically work. Used properly, it can help you improve your performance and improve your customer service strategy.

What opportunities have Conversational AI opened up?

Conversational AI is an automated communication technology given the latest advances in Natural Language Processing and related technologies such as speech-to-text and text-to-speech. In addition, cloud computing and storage enable a large amount of data to be processed to perform tasks. The result is that it is possible to develop artificial intelligence that can understand the natural language, interpret intentions, and respond in the same way to a person – quickly, accurately, and at very low cost in collaboration, especially as they can manage almost unlimited numbers at the same time.

This ‘superpower’ can be used on any channel and in any language. With access to corporate CRM and other information, including customer records, the Conversational AI system can quickly generate more insight into customer behaviour, even at the individual customer level, than an individual agent can. Used as chatbots, voice bots, or intelligent self-help systems, and using a complete range of communication center channels including voice, messaging, chat, push notifications, and SMS, AI Chat can take customized customer service to new levels.

Think of a banking app that knows your habits and offers to complete a normal transaction. Or a chatbot that can give you an interest rate designed for you as you browse your bank’s website.

What Operational Challenges Does AI Solve?

When it comes to customer service and customer experience, AI Chat is used in different ways.

1. Virtual Agent Support

The basic use of AI Chat Conversation is to support live agents by providing a natural user interface to the tools, systems, and information required by agents to create customer communication.

This means that agents do not need to spend a lot of time searching for information on their own, and it greatly reduces the capture time and the need to transfer customers from one agent to another because of the information gap. It further allows agents to get responses more quickly which reduces the length of the interaction and increases the levels of initial contact resolution. These are all known as great indicators of customer satisfaction.

2. Open information

Most organizations these days keep an impressive amount of customer data, including transaction details, past contacts, and call logs, and chat times. Much of this is in the form of informal information – such as commentary and word – which is still very important if not understood. AI Conversation can monitor the conversations – whether they have them personally or by listening to the agents’ interactions – and using the sense and keyword analysis to understand how the customer is responding, or predicting what the customer wants.

3. Provide product recommendations

High-end stores often hire shop assistants to help consumers find what they want. They even offer fashion tips so that consumers can find the best clothes and accessories based on their preferences. When it comes to actual purchases, chat conversations can fulfill that role. For businesses in the fashion and beauty industry, this assistance can make a huge difference and help improve customer mobility. For ease of development, you can create social bots with this feature.

4. Social Media Engagement

When it comes to customer experience, simplicity is everything. What if social media users can place an order directly or browse your products without changing platforms? With AI-driven conversations, it is possible to do just that.

Bots on Facebook Messenger, Kik, and other platforms can easily engage users. They make it possible for you to access social media and improve your accessibility. By using bots on social media, you can also create leads and promote your products in a seamless way.

5. Instant customer service

Think of a time when you had to wait a long time for a customer service representative to resolve a question. Wasn’t it frustrating? Long wait times can annoy customers.

If you want to provide a great shopping experience, you need to make sure that you can resolve their questions quickly and effectively. Fortunately, AI communication technology can be very helpful in this regard. Not only do they reduce waiting times but they also prevent longer conversations from going to and from email. With chatbots, you can provide instant customer service easily in different time zones as well.

Are you Ready to Use an AI-powered Chatbot?

From a customer’s point of view, quick and easy replies from a single click of a button can save a lot of time. Conversational AI can take your customer experience to the next level. It can help you in following ways-

  • Customer service: Retain customers and provide continuity of service with assisted AI chat. Create product value and deliver value-added content through websites and default phone lines.
  • Human Resources: Regardless of the size of your HR team, hiring staff can be a challenge. You can chat schedule calls, and manage staff installation with AI-powered chats.
  • Budget Analysis: There are various ways in which you can use AI-powered chats inactive budget analysis. Perform detailed analysis, identify patterns, and keep track of high costs.
  • Employee training: Keep a record of employee productivity, balance job development opportunities, and keep employees updated with changes to company policy.

In a Nutshell

Utilizing the power of artificial intelligence will allow your firm to improve customer experience. Chatbots developed by AI helps to enhance your performance and show results faster. Along with keeping your customers happy, AI chat-bots can help you improve your efficiency and productivity.

If you plan to invest in advanced technologies like Machine Learning, AI, and Blockchain development services for improving your digital presence, look no further than 6DegreesIT. We provide a wide range of services ranging from web and mobile application development to custom application development services to strengthen your Marketing campaigns digitally.

Contact us today!

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