logologo
  • Home
  • Solutions
        • Enterprise Solutions

        • Customer Relationship Management
        • ERP Software Development Company
        • Content management System
        • Learning Management System
        • Staff Augmentation Services
        • Enterprise Application Development
        • End to End Development
        • Startups Solutions

          Startup Solutions

        • Startup Solutions
        • IT Consulting Services
        • CTO as a service
        • Offshore IT Services
        • See Our Work
  • Solutions
    • Customer Relationship Management
    • ERP Software Development Company
  • Technologies
    • Blockchain Application Development Services
    • AI & Machine Learning Service
    • DevOps
    • Python
    • Digital Marketing Agency
    • Mobile App Development
    • Custom Application Development
    • Web Design & Development Services
  • Company
    • About Us
    • Team
    • Blog
    • Training
      • Advance Digital Marketing Module
      • Specialization Module in SEO
      • Specialization Module in PPC/SEM
    • Portfolio
  • Careers
  • Contact Us
  • Get a Quote
Get a Quote

Influencer Marketing & Everything you Need to Know

influencer-marketing.png
06
Mar 2017
Influencer Marketing & Everything you Need to Know

What is Influencer Marketing?

If you’re an active individual on Social Media, then you must have come around to promotions that are done through social networking websites. This may be on Instagram, Twitter, Snapchat, Facebook, etc.

The basic concept of Influencer Marketing is for individuals or organizations to find an “influencer” on social media to promote their product or service. This influencer may be a celebrity, someone internet famous, or a well-known company. And so, the individual or organization can ask, pay, or collaborate with the influencer to promote their product or service through their social media accounts.

Let’s take Kylie Jenner as an influencer example.

Kylie Jenner is a business mogul with her makeup line, she is a TV Star, and even has 96 Million followers on her Instagram.Every now and then, she posts pictures of herself along with the product supplied by HiSmile. This product is a teeth whitener and they have tied up with Kylie Jenner for her to promote their product. This promotion involves a clear picture of herself with the product and a caption expressing her use of the product and where people can go to purchase the product themselves.

Mostly people in their teenage years, or young adults follow Kylie Jenner and so HiSmile chose a perfect influencer for their product, since their target audience is also teenagers and young adults.

How do Marketers choose the right Influencer?

  1. The image portrayed by the influencer must connect well with the image of their brand.
  2. The influencer must be powerful enough to impact the target audience of your brand.
  3. The potential customers of the brand, and the followers of the influencer must be almost alike, or lookalikes.

How can you get involved with Influencer Marketing?

Since influencer marketing is a growing trend for marketers, there are several tools available for marketers to easily begin this type of marketing. Those tools are:

  1. Right Relevance Pro

This tool lists all the potential influencers that are right for your brand. And so, from the list you can select the one you want to promote your product or service with the utmost relevance.

  1. Twtrland

Twtrland is a tool which allows you to search for the type of target audience you want and then it lists the influencers that are followed by that Celebrity, Power User, Casual Influencer, or Novice.

  1. Kred

Kred is an online tool which not only finds influencers for you but also uses metrics to inform you about the level of influence that influencer has on its followers.

  1. StreamView for Instagram

This tool allows you to find Influencers in a local area. All you must do is search for tags, location, or people. And so, this tool automatically finds the right influencer for your brand.

  1. Follower Wonk

This tool helps you find the right influencers on Twitter. All the marketer has to do is select the required parameters as per your requirements. These may include the location, keywords, the followers, the number of tweets, etc.

Contact us today and get a free quote!

Post navigation

Previous Post Can Facebook Messenger Bots Overpower Email Marketing?
Next Post How Can You Use Facebook Bots To Your Benefit

Recent Posts

  • Benefits of GA4 You Should Know
  • YouTube Marketing: Smart Ways to Grow Your Channel
  • Tips to Improve Your Social Media Branding and Sales Efforts
  • Things You Should Consider to Make an Engaging UI For Shopping Websites
  • Top 5 Instagram Marketing Strategies You Shouldn’t Ignore in 2021

Recent Comments

    Archives

    • October 2021
    • September 2021
    • August 2021
    • July 2021
    • June 2021
    • May 2021
    • April 2021
    • March 2021
    • February 2021
    • January 2021
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • June 2019
    • April 2019
    • June 2018
    • June 2017
    • May 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • August 2014

    Categories

    • Inventory Tracking
    • Membership Management
    • Online Course
    • executive coach
    • Management Consultant
    • Business Development
    • Supply Chain Management
    • Salesforce tracking
    • Order Management
    • Distributor Management
    • Healthcare
    • Shipment tracking
    • Auditing
    • Dance
    • Training
    • Music Training
    • Classical Arts
    • Appointment App
    • Scheduling
    • B2C Software
    • Easy check-in & check-out
    • Blog
    • Android
    • Web
    • E-learning
    • Health Caring
    • ERP
    • Custom Solution
    • Online individual student learning
    • Digital Services
    • Uncategorized
    • Healthcare domain
    • Online Booking
    • Appointments
    • Easy scheduling
    • AI
    • Chatbot
    • Machine Learning
    • Hook Concept

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
    certified-ISO
    app-development

    Quick Links

    • Customer Relationship Management
    • ERP Software Development Company
    • Content Management System
    • Learning Management System
    • Staff Augmentation
    • Enterprise App Development
    • Offshore & Outsource SEO Services

    Get In Touch With Us

    Toronto (Canada)

    7278 Black Walnut Trail,
    Mississauga, ON L5N 7M6
    Tel: 647–294-1410

    Dubai (UAE)

    Office 43-44, Dubai Municipality Al Fahidi,
    Bur Dubai, Dubai, United Arab Emirates Location

    SINGAPORE

    Tong Building, #07-03
    302 Orchard Road, Singapore 238862
    Phone: +65 65213757
    Fax: +65 65213801/62259818

    INDORE (INDIA)

    9/2 Manorama Ganj, Street No 5
    Indore, MP, 452001
    Tel: +91-9755099218
    E-mail: [email protected]
    • About Us
    • Blog
    • Contact Us
    • Sitemap
    Copyright © 2025 6DegreesIT. All rights reserved
    Service Partner – McITs Technologies
    • Facebook
    • Twitter
    • linkedin
    ×

    Which of our services are you interested in?

    Answer these quick questions and we will contact you to estimate your project’s cost.

      ×

      Schedule My Free Demo!





        ×

        Get More Information & Price





          ×

          Get Unstuck Now

          ×

          Get More Information & Price




            Exciting offers for all your IT needs.

            Get details now

            • SEO
            • web development
            • app development
            • Product Development

            Enter your email to get started today.